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MIdlands State University Institutional Repository
Business Sciences
Marketing Management
Marketing Management : [89]
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Building Positive Zimbabwean Tourism Festival and Event Destination Brand Image and Equity
Integrated teachings methods for entrepreneurship skills development studies: a case of one selected Multicultural Polytechnic College in Manicaland Province, Zimbabwe
Nipping the dead mall trend in the bud: a modified shopper-based mall equity model for South Africa's distressed malls
Embedding Ecopreneurial Behaviour: Proposed Social Marketing Interventions From Value-In-Behaviour Perceptions of Plastic Waste Ecopreneurs
Covid-19 impact on Zimbabwean agricultural supply chains and markets: A sustainable livelihoods perspective
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