Please use this identifier to cite or link to this item: https://cris.library.msu.ac.zw//handle/11408/6271
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dc.contributor.authorBeauty Muromoen_US
dc.contributor.authorFrancis Muromoen_US
dc.date.accessioned2024-09-19T06:55:59Z-
dc.date.available2024-09-19T06:55:59Z-
dc.date.issued2024-06-
dc.identifier.urihttps://cris.library.msu.ac.zw//handle/11408/6271-
dc.description.abstractThis study explored the public’s reaction to COVID-19 awareness campaigns against a myriad of conspiracies towards the COVID-19 vaccines. These conspiracies are peddled in both the mainstream and social media platforms. It is this study’s contention that some awareness messages were very convincing culminating in some sections of the public being vaccinated while on the other hand the messages were misconstrued leading to some sections of the public also rejecting to be vaccinated. In a quest to unravel the myths behind the conspiracies, this study through a mixed methods approach, interrogated 500 residents of Senga and Nehosho suburbs of Gweru of their opinions by Facebook and WhatsApp platforms. These platforms were used to avoid the spread of the pandemic through physical contact. Findings from the study indicated that the media played a crucial role in informing the public of the COVID-19 pandemic, culminating in some people getting vaccinated while on the other hand, some rightly rejected the vaccines. Those who got vaccinated indicated that the awareness messages were quite informative and thus convinced them to seek projection. On the other hand, those who rejected the vaccines did so due to ignorance, fear of the unknown, religious and political orientation among other reasons. The study therefore recommends that media messages be packaged with education so as to fully equip audiences with proper information in order for them to make informed decisionsen_US
dc.language.isoenen_US
dc.publisherPioneer Academic Publishingen_US
dc.relation.ispartofJournal of Linguistics and Communication Studiesen_US
dc.subjectvaccineen_US
dc.subjectawareness campaignsen_US
dc.subjectmediaen_US
dc.subjectconspiraciesen_US
dc.subjectvaccinationen_US
dc.titleReactions to COVID-19 Media Awareness Campaigns: Insights from Gweru Urban High Density Suburbsen_US
dc.typeresearch articleen_US
dc.identifier.doi10.56397/JLCS.2024.06.01-
dc.contributor.affiliationMedia, Film & Theatre Arts Department, Faculty of Arts and Humanities, Midlands State University, Zvishavane Campus, Zimbabween_US
dc.contributor.affiliationTugwi Mukosi Multidisciplinary Research Institute, Midlands State University, Zvishavane Campus, Zimbabween_US
dc.relation.issn2958-0412en_US
dc.description.volume3en_US
dc.description.issue2en_US
dc.description.startpage1en_US
dc.description.endpage6en_US
item.languageiso639-1en-
item.cerifentitytypePublications-
item.fulltextWith Fulltext-
item.grantfulltextopen-
item.openairetyperesearch article-
item.openairecristypehttp://purl.org/coar/resource_type/c_18cf-
Appears in Collections:Research Papers
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